About Me
Graphic Designer, Creative Leader & Content Creator
About me
I have a degree in Graphic Design, I'm specialized in Brand Design, Personal Branding, Social Media Content & Gaming. As a Designer, my work is driven by excellence and results. I was selected as one of the 30 Under 30 Creative Woman for Young Lionesses program by Publicis Brazil in 2018, have over 10 years of work with Adobe Suite, experience with global agencies, and a vast portfolio with brands such as Dell, Nestlé, Sodexo, Mentos, Pantene LATAM, Urbanic, Sensodyne, Raízen, Saviynt – all from different segments and major within their field. As an Art Director, I seek to establish a strong connection with the target audience – aiming for direct successful results in sales. I believe in identifying innovative technologies and applying them not only to my clients, but also to my team, be it with AR, interactable filters, friendly interfaces, efficient strategies, or eye-catching designs. I speak 4 languages - Portuguese, English, Japanese and Korean - play tennis on the weekends, bass for fun and video games with my younger brother. Nice to meet you 🙂- Branding
- The majority of my portfolio is made of branding projects, logo designs, and visual identity presentations. I am passionate about the process of building and creating a brand, from naming to the final guide. Feel free to share feedback on my previous work and reach out for new ones. I'll be excited to work for any brand, no matter the proportion.
- Social Content
- I work with marketing and social content since 2014. I have experience with brand content, influence marketing and AR technology with all channels. As a highlight of these years, I have been part of the in-house team by VMLY&R that built Dell Brazil's a complete structure to generate high quality content for Instagram, Twitter and YouTube.
- Gaming
- From a content creation perspective, during the pandemic I started a Twitch channel with my younger brother, CelBerStream - a combination of our names, Celeste and Bernardo. For almost 2 years, together we streamed over 2k hours, streamed for 24h straight - thank you Monster Energy Drink - built a strong community, had 52 simultaneous subscribers, got ganked twice by two major streamers in Brazil (Liminha and Yaya) and played +30 games. Career-wise, I worked for VMLY&R for over 2 years attending exclusively Dell Brasil, and was ahead of briefings, brand content and creative review on content for influencers and partners such as Team Liquid (brand content, Rakin, FalleN), RIOT (brand content, 2x CBLOL war rooms, Liminha) TheDarkness and Haru_Jiggly.
